The world’s largest mobile trade show has come and gone. As usual, we’ve seen the..
Nearly a quarter of the online population across 22 countries believes that virtual..
As technology and social media disrupt the traditional marketplace, and the new..
The “out of box” experience is a brand’s first impression. It is a critical touchpoint..
Recently, a number of clients joined me for a webinar on five notable findings from..
Home appliances are moving beyond “smart”. Innovations in this market are not just..
Young shoppers are open to sharing personal information in return for a tailored,..
The start of any year at GfK provides an opportunity for us to analyze and reflect on..
We are living in an era where making sense of lots of tiny pieces of data holds the..
While the wearables market hasn’t boomed as manufacturers had hoped, this space is far..
In 2015, GfK celebrated 50 years of Television Audience Measurement (TAM) in The..