The world’s largest mobile trade show has come and gone. As usual, we’ve seen the launch..
Nearly a quarter of the online population across 22 countries believes that virtual..
As technology and social media disrupt the traditional marketplace, and the new traveler..
The “out of box” experience is a brand’s first impression. It is a critical touchpoint of..
Recently, a number of clients joined me for a webinar on five notable findings from 2015..
Home appliances are moving beyond “smart”. Innovations in this market are not just about..
Young shoppers are open to sharing personal information in return for a tailored,..
The start of any year at GfK provides an opportunity for us to analyze and reflect on the..
We are living in an era where making sense of lots of tiny pieces of data holds the key..
While the wearables market hasn’t boomed as manufacturers had hoped, this space is far..
In 2015, GfK celebrated 50 years of Television Audience Measurement (TAM) in The..