You are on the global GfK website. Visit our local website for more offerings and information in your country.
On a recent Silicon Valley business trip, a couple of colleagues and I took a break for..
From Quick Serve to White Tablecloths, restaurants all count on Millennials coming..
Pet marketers are on the trail of something important. They need to track down their next..
In a competitive global marketplace, one key way for auto manufacturers to keep customers..
How seriously should manufacturers of small appliances take social media as a channel for..
Indonesia often falls into the long shadow cast by other developing markets – Brazil,..
At the recent Mobile World Congress 2015, despite the onslaught of new devices (e.g...
Men are increasingly engaged in the personal care and male grooming category – good news..
Who’s talking most about financial technology? Consumers are – on social media. Of all..
In 2015, the promise of market research—and marketing, in general—is bound up in our..
Do Germans love their cars? They sure do. Do they spend a lot on outfitting and tuning..
The world’s biggest annual mobile event has come and gone for a 10th year and, as always,..
There has been a seismic shift in the way some brands operate in recent years. The..
When I discuss my excitement over the rapidly changing Mobile Payments industry with..
In our latest video blog, Cathy Saraniti (VP, New Product Sales Development at GfK MRI)..
The use of mobile payment is in its infancy in Belgium, yet awareness is relatively high...
With the launch of Apple Watch looming, wearable devices are garnering more attention..