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Ravi Arya

Brand Strategy Lead for the Asia Pacific region

Find more blog articles from Ravi Arya

  • Marketing Effectiveness 2 min
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    5 tips to optimize your advertising ROI

    If you know the viewing habits of your consumers, you can achieve higher ROI through..

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  • Marketing Effectiveness 3 min
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    Finding the thin line between overspend and underspend on a channel

    Since the COVID-19 outbreak, consumer optimism globally remains muted as most are..

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