Rachel Thompson

Rachel Thompson provides expert industry opinion, insights and trends to help companies make better business decisions. Subscribe for regular updates.

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Consumer Insights 5 min
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How to preserve brand loyalty in FMCG despite falling consumer confidence

For most brands, customer loyalty has been one of the casualties of the..

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Consumer Goods 7 min
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Reclaiming value with the right pricing strategies

Preserve profit margins and overcome the challenges of inflation through a..
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