Ondrej Szabo

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Retail 3 min
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Ecommerce: What’s the secret to attracting consumers to online retail sites?

With an overwhelming amount of content, intense competition and multiple channels, we all..
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Media measurement 1 min
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Why a 360° crossmedia view is vital to bridging the gap between content and consumers

Connected Consumers face an avalanche of communications on a daily basis. Advances in..
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Media measurement 2 min
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Mobile is the means to improving traction for your crossmedia automotive campaigns

As an automotive marketer, you face many pressing challenges. Not only is the auto..
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Media and entertainment 3 min
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Maximizing crossmedia use: Why sociodemographic targeting still matters – Gen Z vs. Millennials

Media consumption behavior has become increasingly fragmented across channels and..
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Media measurement 1 min
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Automotive marketing: Understanding the multiple touchpoints of the Connected Driver

Today’s fragmented media landscape presents a significant challenge to automotive..
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