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About GfK

Larisa Vircavs

Larisa is a Senior Product Manager for the Global Consumer Insights Client Solution team at GfK and is responsible for the development and global implementation of the GfK Consumer Insights Engine (CIE), providing manufactures and retailers instant access to the industry’s most comprehensive and integrated collection of consumer insights.

Find more blog articles from Larisa Vircavs

Consumer Insights 3 min
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Why lost shoppers are choosing your competitor, and how to win them back

Editor's Note: This blog post has been updated and was originally published in November..
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Larisa Vircavs

Find more blog articles from Larisa Vircavs

Why lost shoppers are choosing your competitor, and how to win them back