Find more blog articles from Karthik Venkatakrishnan

Unprecedented times call for changes in how businesses operate. With the pandemic..

Brands want to know where, how, and why consumers make final purchase on products, so..

My previous post looked at the purchase triggers in India’s television sector as an..

What is POS?

Point of Sales (POS) data tells you what consumers buy as well as when and..

When we think about how smartphones have changed the retail landscape, it often revolves..

Whether it’s smart speakers, thermostats or refrigerators, one thing is clear. The much..

Eight years ago, Starbucks developed its own app for mobile payments. Today, it’s still..

Indonesia often falls into the long shadow cast by other developing markets – Brazil,..