You are on the global GfK website. Visit our local website for more offerings and information in your country.
When we think about “living the dream” or “living the good life”, we usually think about..
Low-sugar and GMO-free are top factors when deciding what to eat or drink, according to..
When it comes to taking a vacation, more than half of people (59%) surveyed..
Connected Consumers live in a constantly evolving world, where emerging new technology..
Over half of the international online population (59%) reads from a book “at least once a..
While safety, reliability, fuel economy and low running costs top the list of what people..
Over a quarter of internet users (27 percent) across 17 countries strongly agree* that..
2016 was another banner year for Connected Consumers, who saw a number of new..
Did you know that, each month, we publish country-by-country findings on a new topic from..
Connected consumers around the globe have brands wondering what smart product..
Digital technology has forever changed the travel industry, and now there’s no going..
Trends in technology are rapidly changing the world we once lived in. From shopping..