Drawing on insights across the globe, this podcast talks about research, innovation, and discovery that will help you understand today's consumer to prepare you for tomorrow's marketplace.
Thinking Ahead
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Recent Episodes
Consumer Outlook 2024: Technology & Gen Alpha
GfK Consumer Life is returning to explore what consumers feel, think, need, and ultimately expect from brands today. Drawing on rich,...
UK Consumer Confidence Uncut March 2024
In this episode of Thinking Ahead, GfK’s Neil Bellamy and moderator Lucy Green discuss the March 2024 results. The overall Index score...
The rise of the UK’s second-hand mobile phone market
One-quarter of all UK mobile phones sales in 2023 were for second-hand or refurbished handsets
UK Consumer Confidence Uncut February 2024
The Consumer Confidence Index took a knock in February, dropping two points to -21, with all but one of the measures that make up the...
Living with technology around the world
The Living with Technology report explores how consumer tech sentiment, usage, and adoption have shifted and continue to evolve amid major...
UK Consumer Confidence Uncut January 2024
In this Thinking Ahead podcast, GfK’s Neil Bellamy and our moderator Lucy Green, discuss the January 2024 results of UK Consumer Confidence...
UK: Black Friday 2023 results and outlook
In this Thinking Ahead podcast, Kelly Whitwick and Neil Frackiewicz from GfK UK’s retail team discuss the performance of Black Friday in...
UK: Why buy in a cost-of-living crisis?
In this Thinking Ahead podcast, Neil Bellamy our Consumer Insights expert and Helen Collins our Home Appliances Industry expert, discuss...
From Green to Glam: Where consumers sit on the sustainability spectrum
In this episode, we sit down with GfK Tim Kenyon of GfK Consumer Life (VP, Consulting) to explore the different and sometimes surprising...