Thinking Ahead: Your Leading Edge Insights Podcast

Podcast: The future of sustainability: What brands and marketers need to know

Written by Hannah Lyder | Jul 23, 2021 12:33:06 PM

From a presentation to your headphones. In this episode of Thinking Ahead, we give you an audio version of GfK’s recent webinar, where thought leaders from Hanesbrands, Colgate, and Hyundai came together to discuss the prospects for sustainability – as a movement, a message, and a way of doing business. Drawing on decades of insights from the Green Gauge® study, they explore questions such as how COVID-19 has affected attitudes towards sustainability and what consumers want brands to say and do about the environment and climate change.