China is speeding up in the smartphone market with its recent adoption of TD-LTE chips—one of the fastest wireless technologies in the world—we expect dramatic changes in China’s mobile data usage over the coming months and years. That represents both an opportunity and a challenge for tech companies in this space. In our latest video, GfK’s Global Sales Director of Boutique Research, Chris Stevens, discusses the effects of high-speed technology in this crucial market.
Topics addressed in the video:
• What does China’s approval of TD-LTE mean for MediaTek and QualComm, the world’s leading makers of LTE chips?
• What key questions do handset manufacturers need to ask themselves?
For more information, contact Chris Stevens at chris.stevens@gfk.com.