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43% of brands and marketers in Asia- Pacific are still finding ways to measure and optimize business. Only 30% brands consider themselves as a ‘game changer’ or ‘champion’ leading through digital transformation阅读更多
nce robust and thriving, the Asia Pacific smartphone sector which had consistently turned in years of consecutive positive growth, has become a casualty of the COVID-19 pandemic. In January to July 2020, the smartphone market value shrunk by 20 percent to reach just over USD 119 billion—nearly USD 30 billion less than the same period in 2019. Overall, the region’s consumers bought around 329 million smartphones—97 million units fewer than 2019.阅读更多