Market overview reporting covering complete sectors, categories, and/or channels, adding wider context to more targeted products.
We built the world’s largest retail panel to power our Point of Sales Tracking [suggest linking to the solution page for this], and it has reach beyond those core tracked industries. We monitor all goods and services sold by our retail partners enabling us to provide aggregated market overviews for a complete picture of what is happening in your categories and channels.
Our reports enable insight on:
07.01.2021
News
GfK's Map of the Month for January shows the projected distribution of purchasing power in Germany in 2021.
03.12.2020
Articles
Data insights from this year’s Black Friday show that promotions started earlier and lasted longer than in previous years, and premium products were ...
02.12.2020
News
GfK’s Map of the Month for December illustrates the 2020 regional distribution of purchasing power for toys and hobbies via online and ...