The mixture of skyrocketing shopper expectations and exploding technologies is fueling a new era of innovation and transformation for shopping. From smartphones to personal shopping robots, how far will the technology go?
This is a podcast about research, innovation, and discovery. Each episode will give you new insights into today’s consumer, and prepare you for tomorrow’s marketplace.
The potent mixture of skyrocketing shopper expectations and exploding technologies is fueling an era of unprecedented innovation and transformation for shopping. This session will help brands and retailers keep up with the dizzying pace.
This video explains:
The online and offline blur and changing face of omnichannel
The quest to deliver a low-friction customer experience
Checking in on the “fulfillment wars” in last-mile logistics
Joe is a senior member of GfK’s Consumer and Shopper Insights team where he builds insights foundations and activation initiatives. His passion for creative problem solving has fueled his successful track record- Helping clients identify and activate big ideas in the shopper and consumer space for nearly 20 years.