Gain further insights and be inspired by outstanding career paths and success stories of our colleagues.
Meet our colleague Lydia – in her current role as Global Account Director Lead North America, Lydia Irving manages GfK’s top clients headquartered in America. Find out more about her learnings from her six years’ experience in regional and global roles across GfK.
Taking a step back sometimes and understanding the bigger GfK perspective – what do we do in other markets, how clients see us – that's how innovation happens! It is all here – you just have to go look for it and find new challenges. Sell yourself, take risks, you will find an abundance of opportunities at GfK.
Lydia Irving
Global Account Director Lead North America
We do not see career purely as a one-way climb. Furthermore, career is how individuals find and grow herself or himself. That’s why it is important that we link career closely to development and opportunities.
EXPLORE
CREATE
FIND
ASK
SEIZE
GfK is a big family – my second family, that I choose every day. And as in all families, there are difficult moments, funny moments, changing moments – but I would recommend it exactly for this reason. And also for the energy, for the relationship with the people around me: We work every day together to face the challenges and improve ourselves to succeed.