Life@GfK

Seize opportunities, make it happen!

Meet our colleague Lydia – in her current role as Global Account Director Lead North America, Lydia Irving manages GfK’s top clients headquartered in America. Find out more about her learnings from her six years’ experience in regional and global roles across GfK.

Taking a step back sometimes and understanding the bigger GfK perspective – what do we do in other markets, how clients see us – that's how innovation happens! It is all here – you just have to go look for it and find new challenges. Sell yourself, take risks, you will find an abundance of opportunities at GfK.

Lydia Irving
Global Account Director Lead North America

Our world of opportunities

We do not see career purely as a one-way climb. Furthermore, career is how individuals find and grow herself or himself. That’s why it is important that we link career closely to development and opportunities.

OUR 5 CAREER TIPS

EXPLORE

Explore GfK

Attend an in-person or virtual “Meet the ELT” session
Learn about our culture, vision and strategy, products and solutions on Learning@GfK
Participate in internal open house events, attend external business-related talks or events
Stay up-to-date on gNet about what’s happening around the world in GfK
Get to know areas of GfK outside of your functional responsibility

CREATE

Create your network

Participate in (or initiate your own) networking / cross-functional events
Want to get to know someone in a different department? Grab a coffee or lunch together and see what you have in common (Don’t hesitate to do so via video if you don’t sit in the same office)
Make it a goal to meet someone new every month – ask the last person you met to recommend someone for you to meet and let the snowball effect roll

FIND

Find or become a mentor

Do you need support on something in particular? Connect with one of the great mentors ready and willing to support you
Do you want to give back to the GfK community by sharing insights and supporting a fellow colleague? Then sign up to be a mentor to start making a difference now

ASK

Ask for feedback

Check-in regularly with your manager and if applicable, direct reports. Ask them for their perspective of how you are doing so you can constantly be aware and develop yourself
Make it a habit of asking on a regular basis for one or two things that went well or that you could improve on, especially after important meetings or presentations

SEIZE

Seize opportunities

Is there a new project or priority either in your organization or outside – raise your hand and express your interest
Stay updated on new job postings on Workday and apply when you see something interesting internally
Volunteer for extracurricular activities at work like helping in the local community or taking part in forums

GfK is a big family – my second family, that I choose every day. And as in all families, there are difficult moments, funny moments, changing moments – but I would recommend it exactly for this reason. And also for the energy, for the relationship with the people around me: We work every day together to face the challenges and improve ourselves to succeed.

Chiara Galati

Sales Lead and Global Account Director

Check out our GfK YouTube channel for more insights

Meet our colleagues Max and Rebecca from HR as they talk about digitization at GfK and how we become more tech-enabled.

Meet Maria, a data scientist who knows how to find time for fun and still works hard on completing her projects.

Our Global Data Science team hosted a Meetup in our office in Nuremberg to share some insights about professional data.

Meet Product Owner Updesh at our Nuremberg office where he talks about his responsibilities as a bridge between business and product development teams.

At GfK, I really do have the feeling that work-life balance is not just something that is said but lived. For example, I can take part in a wide range of sports activities directly after work in the office, I have a home office option and flexible but fair working hours. All in all, simply super compatible with my own life.

Ani Mirzojan

Marketing Manager DACH

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Life@GfK

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数字で見るGfK

Life@GfK Gain further insights and be inspired by outstanding career paths and success stories of our colleagues.

Seize opportunities, make it happen!

Our world of opportunities

OUR 5 CAREER TIPS

Explore GfK

Create your network

Find or become a mentor

Ask for feedback

Seize opportunities

Check out our GfK YouTube channel for more insights

マーケティング

営業

プライシング

プロダクト

カテゴリーマネジメント

サプライチェーン

ビジネス・インテリジェンス

Tech and Durables –家電・IT製品–

Retail -小売–

Media and Entertainment -メディア＆エンターテインメント–

Consumer Goods -消費財–

Automotive -自動車–

Financial Services -金融サービス–

GfK Market & Retail Intelligence –市場動向-

GfK Brand Insights -ブランド-

GfK Marketing and Sales Effectiveness -マーケティング活動-

GfK Consumer & Shopper Intelligence -消費者-

GfK Media Measurement -メディア測定-

Life@GfK

Gain further insights and be inspired by outstanding career paths and success stories of our colleagues.