Read our latest thinking, data analysis and insights on a range of topics including retail performance of online versus offline, trends in the global smartphone market, latest consumer confidence figures and what TV content we’re watching.
From operating efficiency to your marketing plan, predictive insights and AI decision making can take your business strategy to the next level. Find out how consumer insights can drive disruptive innovation.
We refer to some of the comments from Joe Staton, our Client Strategy Director, based in the UK. He participated in a roundtable webinar session on 17th April 2020. Hosted by Marketing Week editor Russell Parsons, Joe spoke alongside economist Dr Grace Kite and marketing effectiveness expert Peter Field.