GfK and SKO bring home "best paper" at asi conference
Tony Twyman Award
SKO and GfK took home the Tony Twyman Award for best paper at the asi's 2016 International Television & Video Conference, held in Budapest last week.
Their joint paper, "Keeping track of OTT viewing now and in the future in The Netherlands" was judged as making the "best contribution to a greater understanding of television and visual audiences".
The prestigious asi conference is an annual event which, this year, focused on the future of television and video and examined how the industry can keep up the pace in the measurement marathon.