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Global Study|Connected Consumer|Global|English

Global study: vehicle features


In a survey of which vehicle features consumers say are ‘very important’ to have, areas such as safety in an accident, reliability, fuel economy and low running costs naturally top of the list.

However, significant numbers also state that having the latest driver technology  (36%) and passenger technology (28%)  is ‘very important’ to them – and the percentage claiming this increases notably with income. 

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