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Итоги российской Черной Пятницы

Делимся итогами Черной Пятницы в России для рынка электроники и бытовой техники.

Объем продаж в Черную Пятницу растет с каждым годом (+30,3% в 2018)

  • Средний чек к предыдущей неделе: +8%
  • Продажи онлайн: + 28%
  • Традиционные продажи: +31%
  • Телевизоры Ultra HD/4K: +98%
  • Игровые ПК: +29%
  • Консоли: +148%
  • Стиральные машины: +44%
  • Парогенераторы: +70%
  • Полностью автоматические кофемашины: +79%

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