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FMCG Private Label developments - a European overview

Our latest private labels expertise paper, utilizes data from our Consumer Panels which measure both behavioral and attitudinal data, giving you a consistent 360º view of the shopper.

This paper dives into the developments of private labels in FMCG across Europe. Looking at the effect of inflation, and topics such as sustainability, evolving perceptions and innovation.

The expertise paper is divided into 6 sections:

  1. Private Label developments
  2. Inflation and Private Labels
  3. Implications for retailers and manufacturers
  4. Premiumization of Private Lables
  5. Summary of key insights
  6. Food for thought

Please download our free expertise paper for actionable insights and contact one of our experts for more information.