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MIR Marketing Intelligence Review 2018/2


Újabb, ingyenesen letölthető kiadvány marketing szakembereknek!

A tartalomból:

The Path of Emergent Experience in the Consumer loT From early Adoption to Radical Changes in Consumers’ Lives

Amazing Machines and the Quest for Meaning in consumption.

loT Stories: The good, the Bad and the Freaky

Internet of Things: How to Avoid Short-Term Errors and Ensure Lasting Adoption

The Complex Network of Things: When Technology is Making the Deal

Internet of Things – Will Humans be Replaced or Augmented?

Interview: Connecting Everything With Everything: The Sky Is the Limit

Connecting the World and Reinventing Customer Centricity


A MIR 2018/2-es száma ITT tölthető le.


Jó olvasást kívánunk!