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Satisfaction with looks

1 in 10 “completely satisfied” with their looks

We asked over 27,000 people in 22 countries how satisfied they are with how they look.

  • Overall, 1 in 10 are “completely satisfied” with their looks, rising to over half when you include those who are “fairly satisfied”
  • Teenagers are only slightly more likely to be dissatisfied than older age groups
  • Japanese are the most self-critical, with over 1 in 10 “not at all satisfied’

Countries: Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Hong Kong, Italy, Japan, Mexico, Poland, Russia, South Korea, Spain, Sweden, Taiwan, Turkey, UK, Ukraine and USA.

Download the free report of 80+ quick-view charts showing findings by country, gender and age group