MRI-Simmons, the leading provider of insights on the American consumer, and EthniFacts, a leader in cultural profiling, today announced the launch of Cultural Suite, a powerful tool that allows marketers to reveal expanded target groups for culture-based marketing to all consumers.
Click here to learn more on the MRI-Simmons website.
‘Bounce-Back’ and ‘Live & Learn’ segments driving back-to-school and return-to-business choicesRead more
From computers to snacks, families have been spending on at-home schooling needs – and they plan to buy moreRead more
Based on daily refreshed research, models also enable high-accuracy targeting of used-car intendersRead more
GfK AutoMobility™ data shows that 0% financing, free maintenance offers are swaying hesitant buyersRead more
Subscribe to GfK Insights