PODCAST / EPISODE 66

Consumer Outlook 2023: Bringing the consumer into focus

featuring Stacy Bereck & Eric Wagatha

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For consumers everywhere, inconsistency has become the new normal. The roller coaster ride of COVID, inflation, and more is not ending anytime soon – so how will your brand stay on top?

In GfK Consumer Life’s 2023 Outlook episode, we’ll discuss the concerns, movements and ideas shaping today’s consumers, and help you understand what people will likely be thinking and wanting in the year ahead.

Thinking Ahead

This is a podcast about research, innovation, and discovery. Each episode will give you new insights into today’s consumer, and prepare you for tomorrow’s marketplace.

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Consumer Outlook 2023 Guide

The full guide is now available to share to help brands set themselves up for success and help them understand what the 2023 consumer will be wanting and thinking.

Download the report