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Geomarketing für den automobilen Handel

Blog: Geomarketing location analyses for filling stations

Thank you for your interest in our blog "Geomarketing location analyses for filling stations".

The evolution of filling stations from mere refueling sites to multi-dimensional sales and service locations is well underway. At present, diverse services at filling stations enhance profitability and offer consumers numerous reasons for a visit. Large oil companies are continually streamlining their filling station networks to meet the needs of a rapidly changing market. Mid-sized companies can profit from this trend by using the relinquished filling stations to expand their portfolio. But there are significant regional differences between many of these stations with respect to local market conditions. Both large corporations and mid-sized companies face the following question when expanding or consolidating: Which sites should be closed, expanded or reopened?

Read about the answer in our blog and find out how geomarketing can support you in making the right decisions.

Download the blog here