12/14/2020
Podcast
A look into emerging purchase journey trends and the long-term implications of pandemic brand trial and switching.
12/03/2020
Podcast
Understand how consumers feel about the digital lifestyle, the way it changes their daily lives, and what companies need to prioritize in order to adapt.
11/19/2020
Podcast
From pricing to sustainability, understand consumer priorities and expectations – and how you can encourage them to take the risk of buying a new car.
10/29/2020
Podcast
Kelly Augustine takes us through 5 polarizing election issues between Biden and Trump supporters in the US presidential elections- and the issues they surprisingly align on.
10/22/2020
Podcast
A full look at this year's pandemic-driven timeline. How has COVID-19 shaped our “new normal” as both consumers and brands?
10/15/2020
Podcast
learn about the current state of smart home products and how the COVID-19 pandemic has propelled it. Who are the real consumers? And how do marketers reach them?
10/08/2020
Podcast
Explore questions such as how COVID-19 has affected attitudes towards sustainability and what consumers want brands to say and do about the environment and climate change.
09/10/2020
Podcast
Understand the varying opinions on how education systems are handling the pandemic, how it has affected brands that rely on back-to-school sales, and what it means for everyone listening.
09/03/2020
Podcast
No matter who you are, you can’t escape ads. As a business, how can your ad speak louder and become more memorable than the rest?
08/18/2020
Podcast
Learn first-hand how this generation is already being affected by the COVID-19 pandemic, their attitudes towards the "new normal", and the surprising optimism on what it offers them for the future.
08/04/2020
Podcast
Esports describes the world of competitive, organized video gaming. But who is its audience? And why should brands and marketers pay attention?
07/23/2020
Podcast
Brand experts Eric Villain and Amy Wills explore the opportunities and pitfalls for brands in this fraught landscape. How can brands make a difference while staying true to their identities and consumer expectations? How can they discover a renewed sense of purpose in the middle of a crisis?
07/23/2020
Podcast
Hear the latest Consumer Pulse data, dissecting everything from consumers' future travel plans to how they think brands should address social issues.
07/16/2020
Podcast
With devastated economies and the calls for social justice around the world, how to brands move forward? What messages and offers do consumers want from brands? What role should activism play in their identity?
07/10/2020
Podcast
At a time when consumer behavior – and data – is wildly unpredictable, agencies and brands need to bring extra diligence to the process of creating ad audiences. How can companies optimize campaign accuracy with the data assets at their disposal?
05/29/2020
Podcast
In this podcast, we look into the minds of Millennials as the first of them turn 40. Learn what truly makes this generation different from the rest.