According to GfK's The Home Technology Monitor, there continues to be a strong increase in internet-connected devices in the home -- and in the use of these devices for streaming TV and movies.
Evaluate content across all channels. Metrics are delivered 48 hours post-broadcast by audience group for viewer motivation, promo performance and impact of key figures.Read more
The GfK Measurement Platform captures and quantifies cross-media consumer behavior, across all devices - PCs, tablets and mobile.Read more
GfK’s Audience Ascription Modelling combines our panel-based audience measurement with site census data to provide viewing figures for the multitude of smaller digital entertainment channels.Read more
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