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Press room

Welcome to the Press Room. Find here press releases about GfK's offering, selected market research findings, corporate news and more. 

If you are a journalist and have an inquiry, would like to be added to our distribution lists, or would like to get in touch with a topic expert of GfK, please contact the PR team by phone or email. Our team will be happy to assist you.

Press Releases

Here you can find the latest press releases. View all press releases

    • 03/11/20
    • Home Appliances
    • Consumer Goods
    • Consumer Insights
    • Shopper
    • Singapore
    • English

    Online shopping in China surges amidst COVID-19 outbreak; increase in first-time shoppers in lower-tier cities

    With the COVID-19 outbreak keeping Chinese consumers confined to their homes, consumers in lower-tier (Tier 3 – 5) cities have also begun to shop online, with twice the number of first-time users compared to those living in upper-tier cities.

    • 03/04/20
    • Retail
    • Technology
    • Point of Sales Tracking
    • FutureBuy
    • Singapore
    • English

    Consumers across Southeast Asia’s six key markets bought 1.2 million more smartphones in 2019

    Southeast Asia’s smartphone sales volume continued to rise slightly by one percent in 2019 amidst the two percent decline in global demand. Overall, consumers across six of the region’s key markets snapped up nearly 97 million units of the device worth USD23 billion last year; representing a growth of four percent in sales value compared to 2018.
    • 02/26/20
    • Consumer Panels
    • Consumer Insights
    • Singapore
    • English

    TCG market in China likely to pick up in 2H 2020 amidst COVID-19 outbreak

    The Technical Consumer Goods (TCG) market in China is expected to rebound in the second half of 2020, following the projected decline of 18% in value (RMB) in 1H 2020 due to the COVID-19 outbreak.

    • 02/06/20
    • Point of Sales Tracking
    • Singapore
    • English

    Technical consumer goods market in five key Southeast Asian markets grew 3 percent in 2019

    Southeast Asia’s technical consumer goods sector (TCG) turned in a positive performance in 2019; making it one of the few regions in the world that still managed a positive growth in spite of the slowdown seen worldwide. The overall TCG in four of the five tracked markets—Malaysia (9.5%), Thailand (7%), Singapore (2.4%) and Vietnam (1%) reported increased sales revenue last year in the single digit range. Only Indonesia turned in flat performance. Total value of the market reached EUR 46.4 billion. 
    • 07/04/19
    • Media Measurement
    • RAM-Audienscope
    • RAM-Survey Summary Reports
    • Singapore
    • English

    Over 20 Million Malaysians Tune in to Radio Weekly for an Average of 13 Hours and 23 Minutes: GfK

    The Radio Audience Measurement 2019 conducted by GfK, in partnership with Commercial Radio Malaysia (CRM), revealed that radio listenership in Peninsular Malaysia remains high, with over 20 million listeners tuning in for an average of 13 hours 23 minutes weekly.

    • 05/22/19
    • Press
    • Home Appliances
    • Point of Sales Tracking
    • Singapore
    • English

    Heat wave, haze, and air pollution almost doubled the spending on air treatment products in four Southeast Asian countries in first quarter of 2019

    Air treatment products flew off the shelves in the first three months of 2019 across Thailand, Malaysia, Singapore and Indonesia. Consumers in each market turned to air treatment products to improve the air quality in their homes as they experienced heat wave, haze and air pollution during those months.
    • 04/17/19
    • Home Appliances
    • Technology
    • Consumer Goods
    • Home and Living
    • Consumer Insights
    • Point of Sales Tracking
    • Singapore
    • English

    Asians show greater propensity amongst global consumers in new technology adoption

    Asians have emerged as the most enthusiastic adopters of new and innovative technology products globally. The latest findings released by GfK from the first of its kind study—the New Tech Adoption Index (NTAI)1, highlights Asia’s prominence in driving global new technology advancement; with the region’s high demand fueling growth of overall product category in majority of the region’s market by at least 35 percent in both volume and value terms in the past year. 
    • 02/25/19
    • Press
    • Point of Sales Tracking
    • Singapore
    • English

    Global smartphone sales grew five percent to hit $522 billion in 2018

    The Telecommunication sector comprising of smartphones, feature phones and wearables claimed a 44 percent share, and remains the powerhouse in the $1.2 trillion technical consumer goods (TCG) market. Global smartphone sales remained strong in 2018 as the premium trend continues to fuel growth, growing sales value by five percent in spite of small shrinkage in market size by three percent to hit 1.44 billion units. Smartphones represent the majority of the total spend of the global TCG market last year. This is expected to grow plus one percent in 2019.
    • 11/10/17
    • Media and Entertainment
    • Singapore
    • English

    Over 19.71 Million Malaysians Tune in to Radio for an Average of 14 Hours 30 Minutes Weekly

    In partnership with Commercial Radio Malaysia (CRM), GfK has released the second wave of the Radio Audience Measurement (RAM) 2017 results which indicated that over 19.71 million Malaysians tune in to radio for an average of 14 hours 30 minutes weekly.
    • 09/12/17
    • Connected Consumer
    • Singapore
    • English

    One in ten of India’s internet population is a Hyperconnected Consumer

    Improving internet infrastructure across India, rising ownership of smartphones, and ubiquitous of its usage has made the mobile device the gateway of choice for the internet. A recent GfK study, focused on the top users of the country’s internet population, the hyperconnected consumers, is defined as someone who owns a smartphone, at least one other connected device, accesses the internet daily with, and spends more than four hours daily on the smartphone. 

    • 09/05/17
    • Crossmedia Link
    • Crossmedia Panel
    • Singapore
    • English

    Almost half of Indonesia’s connected consumers utilise ride hailing apps for their daily commute

    The online population in Indonesia has warmly welcomed the introduction of ride hailing services, as confirmed by a recent GfK survey. According to latest insights from the Crossmedia Link study, usage of ride hailing apps amongst internet users in the country has been trending up in the past 14 months, doubling its penetration level to hit 48 percent in June this year.
    • 08/30/17
    • Technology
    • Singapore
    • English

    Growing interest in photography driving strong demand for mirrorless cameras in Thailand: GfK

    Rising affluence and interest in capturing better quality images have been fuelling mirrorless camera sales in Thailand. According to GfK Point of Sales tracking, photography enthusiasts in the country spent nearly THB 8.9 billion on around 341,000 units of such devices in the last 12 months, and the market is expected to expand further in the coming years.

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