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Press release
Press|New Zealand|English

GfK NZ Commercial Radio Ratings Media Release S3 2018

20.09.2018

Survey 3 2018

Total New Zealand

Commercial Radio Strong in Changing Media Landscape.

Radio continues to demonstrate its ability to provide content New Zealand audiences love. Radio Broadcasters Association Chief Executive, Jana Rangooni says, “Whether it’s a mix of music that’s just right, a breakfast show that makes you laugh, an interview on talk radio that helps you understand the news of the day or the debrief of Saturday night's All Blacks test, radio continues to be an integral part of our lives on a daily basis.”

With over 3.6 million New Zealanders listening to radio every week and 3.4 million to commercial radio it's evidence that everyone’s favourite radio stations are continuing to do something right. She goes on to say, “the Industry has worked hard to ensure the different brands are targeted to different audiences. The teams work hard to provide the music, news, entertainment and information their audiences want. Radio has also embraced the arrival of new platforms and ensure audiences can connect in the ways that work for them.”

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GfK is the trusted source of relevant market and consumer information that enables its clients to make smarter decisions. More than 13,000 market research experts combine their passion with GfK’slong-standing data science experience. This allows GfK to deliver vital global insights matched with local market intelligence from more than 100 countries. By using innovative technologies and data sciences, GfK turns big data into smart data, enabling its clients to improve their competitive edge and enrich consumers’ experiences and choices.

For more information, please visit www.gfk.com or follow GfK on Twitter: https://twitter.com/GfK

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Libby May  
Libby May
New Zealand   
+64 9927 1945
 
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