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Press release
Travel and Hospitality|Greece|English

GfK Travel Insights, Greece: Latest Booking Trends for Summer 2017

Athens, 11.04.2017

Greece maintains a high position as a tourism destination according to the bookings of tourism packages for 2017.

Summer vacation bookings coming from Germany and UK that constitute two of the most important markets of outbound tourism, have recorded a positive performance for the Mediterranean destinations.  

  • Greece shows high growth in bookings, ranking in the second place after Spain
  • Major competitive destinations decrease in bookings due to unsafety and diplomatic friction in international affairs
  • Cyprus and Croatia note an increase as alternative Mediterranean destinations
  • Greece is considered as a safe country and the “refugee” crisis did not impact bookings for the past 14 months


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