The pace of change driven by new technologies never slows. For our latest thinking on how five key trends will impact Connected Consumers now and next, explore our full Tech Trends 2017 report
In an occasion-driven industry like alcoholic drinks, how can brands increase the effectiveness of their touchpoint activations. Find out in our white paper.
The retail IT market continued to see challenging conditions in the first quarter of 2017, with the value generated by sales of IT products falling by 5% compared to the first quarter of 2016.
There is still considerable consternation among many in the consumer electronics industry that Brexit will have a negative effect on market volume sales and turnover in 2017 and beyond.
Over the last 12 months DIY decorative sundries* have been in decline by -6.4% value and -7.9% volume year-on-year (YOY).
The total paint* market achieved its twelfth consecutive month of decline. This fall reached -8.2% in value and was even bigger in litres (-9.5%) in the first quarter of 2017 versus 2016.
The first quarter of 2017 has seen less growth for MDA than last year with total value growth only slightly below 1%. Cooking is one product group which has stayed relatively flat, down 1% at £189million.
Total Small Kitchen Appliances (SKA) saw a drop in value of over 9% in the first 3 months of 2017 with the majority of categories declining including kettles, toasters and food preparation.
Home Enhancements in the UK are important to consumers and there’s an appetite for them to improve their homes.
GfK’s long-running Consumer Confidence Index dropped one point to -7 in April. Four of the five measures decreased, leaving only the Major Purchase Index showing an increase.
Internationally, 59 percent of people prefer a relaxing vacation, while 35 percent prefer an active one. Brazil, South Korea and China lead for favoring relaxing vacations; Italy, France and Spain lead for active holidays. Teenagers are the most energetic, with 43 percent preferring active vacations.
GfK is delighted that Jackie Megahey has been appointed a Fellow of our UK Industry body, the Market Research society (MRS).