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E-commerce in Belgium – Q4 2016

Leuven, 14.03.2017

New record: Belgians shop for more than 9 billion euro online in 2016

Online shopping did never better in Belgium. An increase of 10 percent made sure that almost 9,1 billion euros was spent online in 2017. This is translated into 85 million online purchases and 8,4 Belgians shopping online. The most popular category was without doubt “Non-packaged Airline Tickets and Accommodation” where 85% of all spendings in this category were done online.

The BeCommerce Market Monitor is an initiative of BeCommerce, executed by GfK and sponsored by Google, PostNL and Worldline. The full report is available for free for members of BeCommerce or can be purchased via GfK.

Read the full press release and have a look at the infographic for more insights on e-commerce in Belgium!

The BeCommerce Market Monitor Press Release in Dutch

The BeCommerce Market Monitor Press Release in French

BeCommerce Market Monitor - Infographic Q4

BeCommerce Market Monitor - Infographic 2016

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