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Smart insights: Retail

The pace of change in the retail industry is driven by digital advancements: more touchpoints, more product reviews and comparisons for consumers to access anytime, anywhere. And more variety in the path to purchase of shoppers.

To stay competitive and relevant, retail businesses need to understand evolving shopping behaviors and target group demands. They need to apply this knowledge to create differentiated experiences across both digital and physical environments.

Our retail industry research experts provide the insights to support you at every stage: from measuring your shoppers’ experiences and paths to purchase, to monitoring retail performance and trends.

Latest insights

Here you can find the latest insights for retail industry. View all insights

    • 08/29/19
    • Fashion and Lifestyle
    • Home Appliances
    • Retail
    • Consumer Goods
    • Home and Living
    • Point of Sales Tracking
    • Belgium
    • English

    Retail Reports Q2 2019: The Belgian non-food market stabilizes

    Halfway through 2019, the Belgian non-food market stabilizes. After a good start (Q1 booked a value growth of 2%), Q2 ends up at +0, 03%.
    • 05/23/19
    • Fashion and Lifestyle
    • Home Appliances
    • Retail
    • Consumer Goods
    • Home and Living
    • Point of Sales Tracking
    • Belgium
    • English

    Retail Reports Q1 2019: Belgium non food market shows positive results in first quarter of the year

    Already five years in a row the non-food market is showing positive results during the first quarter of the year. This year started well with a growth of +2% during the first three months compared to the same period of last year.
    • 03/14/19
    • Fashion and Lifestyle
    • Home Appliances
    • Retail
    • Consumer Goods
    • Home and Living
    • Point of Sales Tracking
    • Belgium
    • English

    Retail Reports Q4 2018: Belgium non - food market shows positive results overall

    The Belgian non-food market overall showed positive results in Q4 last year, breaking with the negative growth of Q3. However, about half of the product categories covered by our panels are struggling, while the other half are in better shape. 
    • 03/14/19
    • Fashion and Lifestyle
    • Home Appliances
    • Retail
    • Consumer Goods
    • Home and Living
    • Point of Sales Tracking
    • Belgium
    • English

    Retail Reports Q4 2018: Belgium non - food market shows positive results overall

    The Belgian non-food market overall showed positive results in Q4 last year, breaking with the negative growth of Q3. However, about half of the product categories covered by our panels are struggling, while the other half are in better shape. 
Solutions
  • Consumer Panels

    Consumer Panels

    Your business is all about your consumers. So understanding them is essential in ensuring your products and services meet their needs, and in identifying opportunities for growth.

    Our international consumer panel data and research expertise provide you with smart customer insights into who your consumers are, their attitudes and behaviors, across channels.

  • Point of Sales Tracking

    Point of Sales Tracking

    Retailers and manufacturers are under pressure to develop products and services that maximize sales and profit and to keep customers coming back.

    Success relies on having the most up-to-date sales data, combined with robust analysis to understand which products and services are performing well in the market – and which are not. With this information, clients can set clear strategies for commercial growth and increase return on investment.

  • Shopper

    Shopper

    Digital continues to open up new paths to purchase, changing how and where people shop. More and more data becomes available every day, as shoppers embrace multi-channel brand experiences. To stay competitive in this big data, multi-channel environment, businesses need to identify and leverage the most relevant data along the entire path to purchase. 

  • Geomarketing

    Geomarketing

    Our geomarketing solutions and consultancy provide our clients with smart insights into location-specific factors that impact the success of business sites, shops, sales territories, target groups, as well as chain store and distribution networks.

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