Möchten Sie zur deutschen Seite wechseln?JaNeina
Close
Smart Insights Retail image
X
Share this page

Smart insights: Retail

The pace of change in the retail industry is driven by digital advancements: more touchpoints, more product reviews and comparisons for consumers to access anytime, anywhere. And more variety in the path to purchase of shoppers.

To stay competitive and relevant, retail businesses need to understand evolving shopping behaviors and target group demands. They need to apply this knowledge to create differentiated experiences across both digital and physical environments.

Our retail industry research experts provide the insights to support you at every stage: from measuring your shoppers’ experiences and paths to purchase, to monitoring retail performance and trends.

Kylie Miller
Kylie Miller
Australia and New Zealand
+61 2 9900 2888
Latest insights

Here you can find the latest insights for retail industry. View all insights

    • 03/20/20
    • Retail
    • Consumer Life
    • Australia
    • English

    Confounding Trust Expectations

    Lack of trust is in part the result of widespread cynicism among Australians. According to the 2020 Edelman Trust Australian Supplementary Study, 59% of Australians believe that businesses serve the interests of ‘only the few’ rather than ‘everyone equally and fairly’.
    • 01/07/19
    • Retail
    • Technology
    • Point of Sales Tracking
    • Australia
    • English

    The global market for consumer electronics continues to grow

    The global market for consumer electronics ended the year 2018 with a six percent increase in sales while total sales of around €138 billion were recorded.
    • 01/07/19
    • Home Appliances
    • Retail
    • Technology
    • Point of Sales Tracking
    • Australia
    • English

    Global market for technical consumer goods exceeds the one-trillion mark

    The global market for technical consumer goods (TCG) exceeded the one-trillion mark for the first time in 2018 with sales of €1.01 trillion. 
    • 10/25/17
    • Retail
    • FMCG
    • Trends and Forecasting
    • Global Study
    • Australia
    • English

    Low-sugar and GMO-free are top factors when deciding what to eat or drink

    Nearly half of consumers across 17 countries rate low sugar and GMO-free as "very" or "extremely" important when deciding what to eat or drink - just ahead of factors such as low-salt, organic, low fat, or fortified with vitamins or minerals.
Solutions
  • Consumer Panels

    Consumer Panels

    Your business is all about your consumers. So understanding them is essential in ensuring your products and services meet their needs, and in identifying opportunities for growth.

    Our international consumer panel data and research expertise provide you with smart customer insights into who your consumers are, their attitudes and behaviors, across channels.

  • Point of Sales Tracking

    Point of Sales Tracking

    Retailers and manufacturers are under pressure to develop products and services that maximize sales and profit and to keep customers coming back.

    Success relies on having the most up-to-date sales data, combined with robust analysis to understand which products and services are performing well in the market – and which are not. With this information, clients can set clear strategies for commercial growth and increase return on investment.

  • Shopper

    Shopper

    Digital continues to open up new paths to purchase, changing how and where people shop. More and more data becomes available every day, as shoppers embrace multi-channel brand experiences. To stay competitive in this big data, multi-channel environment, businesses need to identify and leverage the most relevant data along the entire path to purchase. 

  • Geomarketing

    Geomarketing

    Our geomarketing solutions and consultancy provide our clients with smart insights into location-specific factors that impact the success of business sites, shops, sales territories, target groups, as well as chain store and distribution networks.

Contact us
Kylie Miller
Australia and New Zealand 
+61 2 9900 2888
General