20.01.2015

in-car entertainment: what drivers want and expect

In a competitive global marketplace, one key way for auto manufacturers to keep customers satisfied is to anticipate and meet their future wants and desires. The center stack or head unit where that LCD usually lives is an area of amazing innovation in cars at the moment. So just what do drivers think they’ll want from their in-car entertainment systems in the future? And how does that differ by market?

Here you can download the whitepaper.