07.12.2017

Digitale Transformation in der technischen Gebrauchsgüterindustrie

In den verschiedensten Medien lesen wir täglich eine Vielzahl von gut klingenden, manchmal aber nur bedingt verständlichen Trendbegriffen & Abkürzungen. Hinter all diesen Begriffen verbirgt sich letztendlich das zentrale Thema des Jahres 2017 wie auch der kommenden Jahre:

Digitale Transformation!

Daher haben wir gemeinsam mit dem GfK Verein, den Social Media Experten der GfK sowie dem iSCM über 10 Millionen Posts, Blogs und Einträge in sozialen Medien unter dem Aspekt „Digitale Transformation“ wie „Supply Chain Management“ untersucht. Die zentralen Studienergebnisse beinhalten:

Management Summary – Optionen für eine neue Dimension an Customer Centricit
Untersuchungsdesign „Social Media Intelligence”
Digitale Transformation in sozialen Medien
Digitale Transformation & Supply Chain Management

Die Ergebnisse der Studie sind ab sofort kostenlos verfügbar!

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Digitale Transformation in der technischen Gebrauchsgüterindustrie

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