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Marketing Science Analyst



Job Family

Client Solutions

For over 80 years, GfK has been a reliable and trusted insight partner for the world’s biggest companies and leading brands who make a difference in every consumer’s life - and we will continue to build on this. We connect data, science and innovative digital research solutions to provide answers for key business questions around consumers, markets, brands and media. With our headquarters in Germany and a presence in around 60 countries worldwide, you benefit from our global company with a diverse community of ~9,000 employees.

Harnessing the power of our workforce, the greatest asset we have is our people. As part of GfK, you can take your future into your own hands. We value talent, skills and responsibility and support your development within our international teams. We are proud of our heritage and our future: Currently we are in the latter stages of a transformational journey from a traditional market research company to a trusted provider of prescriptive data analytics powered by innovative technology. This is only possible with extraordinary people and this is why we are looking for YOU to help create our future. For our employees as well as for our clients we pursue one goal: Growth from Knowledge!

Job Description

In this demanding and fast-paced environment, we are looking for a Data Scientist who will work for a line of business we are very proud of: Market Insights. At Market Insights we help our clients from tech & durables industry to understand the dynamics of their marketplace. Up-to-date retail sales data reveal how products are performing in the market – ongoing. In order to get in time, in quality & relevant data we need you to make the difference proving our client reliable data to sustain their business decisions.

Joining the team that works with top players in the industry, you will help design research to solve real business problems. You will be responsible with making significant contributions to delivering relevant data to our clients.

We are looking for…

... a team player with passion about data and with an eye for details, keen to work in a stable team with a friendly, bunch of like-minded colleagues!

Responsible for analytics research on one or more products, with a wealth of attributions for both customer service and end-product quality assurance (verification, interpretation and reporting to clients).

As a Data Scientist you will have following key accountabilities: 

  • You understand and apply the research methodology of retail audit;

  • You understand the products and markets being dealt with;

  • You prepare and ensure the quality of the data so that it is in line with the GfK methodology and the standards imposed by the department manager or other hierarchical superior.

  • You comprehend client briefing and the questions that constitute the purpose of the analysis

  • You are involved in feasibility testing and design of the project, together with the commercial team

  • You will perform data extraction, coding and processing of data to be analyzed

  • You will set up data groups / modeling according to the structure / objectives of the project

  • You will prepare the results and you will be accountant for quality control

  • You will produce reports, interpreting the results together with the commercial / consultant team

Now that we've introduced you to the position as Data Scientist Team, what skills, qualifications and experience should you have?

  • You have a university degree in either Economics, Marketing, Business Administration, or related field

  • You have experience in a similar position, as an active data analyst professional

  • You are a data enthusiast with MS Office skills, especially advanced Excel user skills

  • You are proficient in English - B2 level

  • You have a keen attention to detail: some work will be complex in our analysis system and we must strive to avoid mistakes / check work is 100% right before delivery

  • You need to be able to liaise and discuss variations from multiple countries and be able to take on board and handle the differences to each piece of work, often at the same time

  • You have problem solving skills: why does data come out like it does, what needs to be changed to get the data as it wished for


  • Exciting work environment that brings people together – our office is located @ Pipera, near subway, with great fitout,

  • Flexible working schedule (2-3 days per week working from home)

  • Initial and ongoing trainings to support your development

  • Opportunities for personal and professional growth

  • Food vouchers & Private medical subscription

  • Sponsored Gym Membership (7Card)

And much more...!

All documents will be treated in the strictest confidentiality. 
Only short-listed candidates will be invited for an interview. 

We are an ethical and honest company that is wholly committed to its clients and employees. We are proud to be an inclusive workplace for all and are committed to equal opportunity in employment which focuses on all of our employees reaching their full potential. At GfK we work collaboratively with our colleagues but offer a flexible working approach, including dividing our time between office & remote working as well as the opportunity to flex our working hours around team core hours.

We offer an exciting work environment that brings people together. We encourage an entrepreneurial and innovative spirit. We make use of the latest digital technologies. We are looking for self-starters, who accept challenges and create solutions.

Can there be a better place to take center stage in the digital revolution? We are excited to get to know you!

Posted: 143 days ago

City: Bucharest

Work Area: Client Solutions

Job Time: Full Time

Requisition ID: R00016778