Business Support Analyst


United States of America

Job Family


For over 80 years, GfK has been a reliable and trusted insight partner for the world’s biggest companies and leading brands who make a difference in every consumer’s life - and we will continue to build on this. We connect data, science and innovative digital research solutions to provide answers for key business questions around consumers, markets, brands and media. With our headquarters in Germany and a presence in around 60 countries worldwide, you benefit from our global company with a diverse community of ~9,000 employees.

Harnessing the power of our workforce, the greatest asset we have is our people. As part of GfK, you can take your future into your own hands. We value talent, skills and responsibility and support your development within our international teams. We are proud of our heritage and our future: Currently we are in the latter stages of a transformational journey from a traditional market research company to a trusted provider of prescriptive data analytics powered by innovative technology. This is only possible with extraordinary people and this is why we are looking for YOU to help create our future. For our employees as well as for our clients we pursue one goal: Growth from Knowledge!

Job Description

As a Business Support Analyst your primary responsibility will be to support the business directors by extracting data from our new Independent Tire Dealer POS tracking database and developing insights into client business issues.  Using those insights, you will drive client value by sharing them back with retailers and manufacturers across the “passenger car and light truck” tire industry who partner with GfK.  The insights will be a combination of ad hoc requests and planned quarterly presentations, all developed to help drive business growth for the client. 

Essential Duties and Responsibilities:

  • Learn GfK proprietary web-based data module and how to extract the necessary information from it.

  • Develop presentations for retailers and manufacturers that highlight opportunities for business growth.

  • Work closely with participating retailers as part of the GfK Commercial team to provide industry insights to retailers to support their businesses.

  • Effectively communicate with small business owners with expert knowledge in the industry.

  • Ad hoc projects, as needed.

Experience and Skills:

  • 2-5 years of experience in the Consumer Packaged Goods (CPG), market research, or Tires industries

  • Experience providing analytics to clients and ability to communicate insight into client business issues

  • Technical proficiencies in Microsoft Office software

  • Strong technical aptitude for learning new software

  • Experience in client facing role(s)

  • Detail-oriented team player with good problem-solving and project management skills

  • Strong oral and written communication skills

  • Strong presentation skills

  • Ability to multi-task; strong organization skills


  • Undergraduate degree from an accredited college or university

We offer a very competitive salary commensurate with your experience.


We offer an exciting work environment that brings people together. We encourage an entrepreneurial and innovative spirit. We make use of the latest digital technologies. We are looking for self-starters, who accept challenges and create solutions.

Can there be a better place to take center stage in the digital revolution? We are excited to getting to know you!

Posted: 22 days ago

City: New York

Work Area: Commercial

Job Time: Full Time

Requisition ID: R00011171