Global smartphone demand totals 353 million units in 3Q16. Latin America returns to growth after five consecutive quarters of decline. Demand in Great Britain grows following ‘Brexit’ vote. China demand to decline in 2017 due to reduced operator subsidies.
The distribution of online potential for product groups such as food, clothing, consumer electronics and DIY items differs substantially from region to region. Today GfK published its findings in the first-ever study on regional online potential for 17 product groups in Germany.
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