GfK Retail and Technology - sales research and market expertise

GfK Retail and Technology is the world's leading market researcher for tracking Point-of-Sale (POS) data in technical consumer goods and entertainment media markets.

We receive data from retailers and resellers in more than 70 countries worldwide. StarTrack, the GfK reporting platform, compiles this data and provides retailers, manufacturers and industry leaders with comparable information at both country and international level.

Make sense of the ever shifting world of consumer durables.
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Australian Flat Panel market bolstered by TV component demand

The penetration of flat panel TVs in Australian households is increasing at a rapid rate. GfK Retail and Technology Australia data indicates that in June 2008 approximately 1-in-7 Australians own a LCD TV, with 1-in-13 owning a Plasma TV. This appetite for new display devices...  More >>

Black mark for Italian Stationery sales in Back To School period

The writing instruments market is shrinking in Italy. During the "Back to School" period (June to September 2008) - which typically sees a boost in retail sales as children start the new school year - the market exhibited a decrease both in volume terms (-5.4%) and in value terms (-1.7%) compared to the same period in 2007.  More >>