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Insights & Publications

  • GfK studies on retail turnover, purchasing power and centrality
    11 June 2015 - Germans have a 2015 retail purchasing power of €5,692 per person. But they do not spend most of this money in the places they live. This is one of the findings of GfK's 2015 study on retail centrality.
  • GfK Financial Market Services
    2 June 2015 - GfK has released the study GfK Financial Market Services 2015, which includes 25 variables on the insurance- and investment-related behavior of Germany's households.
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Press Releases

  • GfK continues TV and radio audience measurement in Belgium
    2 July 2015 - CIM has extended the contract with GfK to deliver television audience measurement (TAM) services in Belgium until the end of 2017. In addition, CIM has also re-signed GfK to measure radio audiences for two more years.
    Media & Entertainment
  • Americans, Canadians and British happiest with amount of leisure time
    30 June 2015 - Internationally, 58 percent say they are completely or fairly satisfied with their amount of leisure time, with Americans, Canadians and British leading the pack. But which countries are least satisfied?
    Travel & Hospitality
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