Insights & Publications

  • GfK and Marriott share key learning on driving digital choices
    17 October 2014 - GfK’s Sarah Gleason and Marriott International’s Rob Johnston are coming together at the International Shopper Insights in Action Event (3-5 Nov) to present recent path-to-purchase learning.
    Tourism & Travel | Retail
  • GfK in 90 seconds: Watch the new global brand video
    16 October 2014 - GfK in 90 seconds: Watch the new global brand video
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Press Releases

  • Smartphone sales in seven key Southeast Asia markets reached more than US$ 16.4 billion in past 12 months
    21 October 2014 - Smartphone ownership continues on its uptrend across Southeast Asia, raising total sales in the last 12 months in the seven markets to a high of nearly 120 million units.
  • Consumers in India spent USD 1.8 billion on refrigerators in first eight months of 2014
    17 October 2014 - While temperatures soared to as high as 47 degrees in May, manufacturers of cooling appliances such as refrigerators were the ones laughing to the bank.
    Home Appliances
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