Insights & Publications

  • French consumers associate electric vehicles with low emissions
    23 July 2014 - Some 61 percent of consumers in France have a favorable overall opinion of electric vehicles, but customers are polarized when it comes to actually considering a purchase, usually due to costs.
    Automotive
  • New Energy Vehicles Drive a Huge Emerging Market
    18 July 2014 - China brings in a national ‘New Energy Vehicles’ strategy - How can international manufacturers seize this opportunity?
    Automotive
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Press Releases

  • GfK wins Morocco tender for electronic TV audience measurement and extends radio audience measurement contract in Switzerland
    23 July 2014 - GfK has won a tender with Morocco’s joint industry committee, CIAUMED, to deliver an electronic TV audience measurement service in Morocco.
    Media & Entertainment
  • Further recovery, but risks in the periphery
    11 July 2014 - Findings of the GfK Consumer Climate Europe study for the second quarter of 2014
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