Mobile is really changing the way consumers access information. Always on, always available – has the path to your consumer ever been more open?
To show you why integrating mobile into your marketing strategy is a necessity rather than a luxury, we’ve written a short article, which will help you understand:
That being available to your customers is as important as being discoverable
How you can use mobile to nudge your customers’ behaviour.
The exciting opportunities offered by location data.
What to do when disruption to the consumer journey occurs.
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