Möchten Sie zur deutschen Seite wechseln?JaNeina
Close

Insights

clear all filters
  • Mobile Payments Conference
    • 07/01/16
    • Financial Services
    • United States
    • English

    08/29/16 - 08/31/16
    Mobile Payments Conference

    GfK's Tim Spenny will speak about "Transforming the Retail Experience through Mobile Payments." GfK is also the Education Sponsor for the Mobile Payments Conference.

  • German consumer climate: income expectations at a record high
    • 06/29/16
    • Press
    • Financial Services
    • Trends and Forecasting
    • Global
    • English

    German consumer climate: income expectations at a record high

    The overall consumer climate indicator is forecasting 10.1 points for July compared with 9.8 points in June.

  • Continuous user testing – guarantor of long-running success in the software market
    • 06/28/16
    • Financial Services
    • User Experience (UX)
    • Global
    • English

    Continuous user testing – guarantor of long-running success in the software market

    This video outlines the successful collaboration between GfK and DATEV on more than 150 user experience projects for DATEV's software.

  • Continuous user testing – guarantor of long-running success in the software market
    • 06/28/16
    • Financial Services
    • User Experience (UX)
    • United Kingdom
    • English

    Continuous user testing – guarantor of long-running success in the software market

    This video outlines the successful collaboration between GfK and DATEV on more than 150 user experience projects for DATEV's software.

  • GfK releases new geodata for Australia and New Zealand
    • 06/23/16
    • Financial Services
    • Retail
    • Technology
    • Consumer Goods
    • FMCG
    • Geomarketing
    • Geodata
    • Digital Maps
    • Global
    • English

    GfK releases new geodata for Australia and New Zealand

    GfK has released new, expanded map editions for Australia and New Zealand that reflect the latest regional changes. Digital maps of administrative and postal regions comprise the foundation for location-based analyses, or geomarketing, for companies across all industries.

  • Consumers Resist Automated Investment Advisors, Seek Balance with Human Touch – GfK Study
    • 06/15/16
    • Financial Services
    • Technology
    • United States
    • English

    Consumers Resist Automated Investment Advisors, Seek Balance with Human Touch – GfK Study

    In a new GfK survey, only 9% of consumers said they would be likely to use an investment advisory service that offered just digital (text or online chat) contact with human advisors.

  • Reducing friction in the digital payment process
    • 06/14/16
    • Financial Services
    • Connected Consumer
    • Global
    • English

    Reducing friction in the digital payment process

    Today’s established financial institutions are under constant pressure from three sources. Read on to find out how working with Visa, we’ve been investigating the central role that user experience has in ensuring success in this complex and competitive sector. 

  • Reducing friction in the payments process
    • 06/14/16
    • Financial Services
    • Connected Consumer
    • Global
    • English

    Reducing friction in the payments process

    Today’s established financial institutions are under constant pressure from three sources. Read on to find out how working with Visa, we’ve been investigating the central role that user experience has in ensuring success in this complex and competitive sector. 

  • Reducing friction in the payments process
    • 06/14/16
    • Financial Services
    • Connected Consumer
    • United Kingdom
    • English

    Reducing friction in the payments process

    Today’s established financial institutions are under constant pressure from three sources. Read on to find out how working with Visa, we’ve been investigating the central role that user experience has in ensuring success in this complex and competitive sector. 

  • Maximizing multi-access strategies
    • 06/14/16
    • Financial Services
    • Connected Consumer
    • Global
    • English

    Maximizing multi-access strategies

    The world might be omnichannel, but not all customers use all channels. What do you need to do to ensure your financial services brand reaches consumers via the right channel at the right time?  

  • Maximizing multi-access strategies
    • 06/14/16
    • Financial Services
    • Connected Consumer
    • United Kingdom
    • English

    Maximizing multi-access strategies

    The world might be omnichannel, but not all customers use all channels. What do you need to do to ensure your financial services brand reaches consumers via the right channel at the right time?  

  • Locking down cyber security
    • 06/14/16
    • Financial Services
    • Connected Consumer
    • Global
    • English

    Locking down cyber security

    Cyber security has the potential to affect all Connected Consumers and businesses, but our experience shows that not all businesses are taking the steps needed to be protected. 

    Explore more about connected financial services

General