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  • New GfK Data: US Consumers More Concerned about Safety, Security Than Canadian
    • 07/20/16
    • Consumer Panels
    • Trends and Forecasting
    • Consumer Life
    • United States
    • English

    New GfK Data: US Consumers More Concerned about Safety, Security Than Canadian

    In just-released GfK research, almost four in ten (37%) US consumers report that they are “always concerned” about their safety and security -- 10 percentage points higher than the level for Canadians.

  • New GfK Data: US Consumers More Concerned about Safety, Security Than Canadian
    • 07/20/16
    • Consumer Panels
    • Trends and Forecasting
    • Consumer Life
    • Canada
    • English

    New GfK Data: US Consumers More Concerned about Safety, Security Than Canadian

    In just-released GfK research, almost four in ten (37%) US consumers report that they are “always concerned” about their safety and security -- 10 percentage points higher than the level for Canadians.

  • Consumer climate in Europe increases significantly
    • 07/13/16
    • Press
    • Financial Services
    • Public Services
    • Trends and Forecasting
    • Global
    • English

    Consumer climate in Europe increases significantly

    All in all, however, the consumer climate for the EU28 underwent a considerable increase from March to June 2016, rising by 4.1 points to 13.1 points.

  • UK Consumer confidence dives post-Brexit
    • 07/08/16
    • Financial Services
    • FMCG
    • Trends and Forecasting
    • Consumer Life
    • Global
    • English

    UK Consumer confidence dives post-Brexit

    In a special GfK Consumer Confidence Barometer (CCB) to measure post-referendum economic sentiment in the UK, the core Index has fallen eight points to -9. In fact, all of the key measures that are used to calculate the overall Index have fallen. This long-running survey dates back to 1974, and there has not been a sharper drop than this recorded for 21 years (December 1994).

  • UK Consumer confidence dives post-Brexit
    • 07/08/16
    • Financial Services
    • FMCG
    • Trends and Forecasting
    • Consumer Life
    • United Kingdom
    • English

    UK Consumer confidence dives post-Brexit

    In a special GfK Consumer Confidence Barometer (CCB) to measure post-referendum economic sentiment in the UK, the core Index has fallen eight points to -9. In fact, all of the key measures that are used to calculate the overall Index have fallen. This long-running survey dates back to 1974, and there has not been a sharper drop than this recorded for 21 years (December 1994).

  • German consumer climate: income expectations at a record high
    • 06/29/16
    • Press
    • Financial Services
    • Trends and Forecasting
    • Global
    • English

    German consumer climate: income expectations at a record high

    The overall consumer climate indicator is forecasting 10.1 points for July compared with 9.8 points in June.

  • “Always reachable” mindset is above 40 percent, led by Russia, China and Turkey
    • 06/22/16
    • Technology
    • Market Opportunities and Innovation
    • Trends and Forecasting
    • Connected Consumer
    • Global Consumer Values
    • Global
    • English

    “Always reachable” mindset is above 40 percent, led by Russia, China and Turkey

    Internationally, 42 percent of the online connected population agree firmly1 with the statement “To me, it is important to always be reachable wherever I am” – and only 11 percent firmly disagree1.  However, four countries – Germany, Sweden, Canada and Netherlands – run counter to this trend, with more of their connected consumers firmly disagreeing than agreeing.

  • Almost 4 in 10 US Consumers Feel They Need to Be “Always Reachable”
    • 06/21/16
    • Technology
    • Trends and Forecasting
    • Consumer Life
    • Connected Consumer
    • United States
    • English

    Almost 4 in 10 US Consumers Feel They Need to Be “Always Reachable”

    Almost four in ten (38%) US consumers agree firmly with the statement “To me, it is important to always be reachable wherever I am” – and only 16 percent firmly disagree.

  • Only 23% of Canadians Feel They Need to Be “Always Reachable” - 19 Points Below Global Average
    • 06/21/16
    • Technology
    • Trends and Forecasting
    • Consumer Life
    • Connected Consumer
    • United States
    • English

    Only 23% of Canadians Feel They Need to Be “Always Reachable” - 19 Points Below Global Average

    In just-released data, roughly two in ten (23%) Canadian consumers agree firmly with the statement “To me, it is important to always be reachable wherever I am” – and 24 percent firmly disagree.

  • Only 23% of Canadians Feel They Need to Be “Always Reachable” - 19 Points Below Global Average
    • 06/21/16
    • Technology
    • Trends and Forecasting
    • Consumer Life
    • Connected Consumer
    • Canada
    • English

    Only 23% of Canadians Feel They Need to Be “Always Reachable” - 19 Points Below Global Average

    In just-released data, roughly two in ten (23%) Canadian consumers agree firmly with the statement “To me, it is important to always be reachable wherever I am” – and 24 percent firmly disagree.

  • German consumer climate continues its upward trend
    • 05/25/16
    • Press
    • Public Services
    • Trends and Forecasting
    • Global
    • English

    German consumer climate continues its upward trend

    The mood of German consumers shows a mixed picture in May. The overall consumer climate indicator is forecasting 9.8 points for June compared with 9.7 points in May.

  • 61% of Canadians Own a Pet: GfK Survey
    • 05/24/16
    • Point of Sales Tracking
    • Trends and Forecasting
    • United States
    • English

    61% of Canadians Own a Pet: GfK Survey

    According to a recent online survey by GfK, more than half (56%) of over 27,000 people surveyed in 22 countries have at least one pet. Canadians surpass the global average, with 61% of the population owning a pet. The research shows Canadians also prefer felines to “man’s best friend”; 35% of Canadians have a cat (compared to just 23% internationally), while 33% own dogs (the same as the global average). 

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