Our insights help a leading European manufacturer improve return on investment from media and marketing.
In our free webinar, you'll learn how to juggle the different elements of the media mix and maximize their performance so that they deliver a greater return on investment.
In our video we can help you to understand which of your media are delivering the best ROI - and which to invest more in to drive higher returns.
In our interactive white paper, we share our five-step program for maximizing your media effectiveness and achieving more for your marketing budget.
“Optimizing assortment in our sector is a challenge. Thanks to GfK, we were able to re-design the category offer, increasing its performance. We will expand this approach to some other countries.”
Our research helps our client allocate resources to the most effective retail strategies.
We investigated price elasticity in the European cartridge and toner market.
Our research helps our client allocate marketing resources to the most effective retail strategies.
A team of four students from Aurora University has won GfK’s fifth annual Next Generation (“NextGen”) Competition, which gives undergraduates firsthand experience in designing and executing market research projects.
GfK reveals most popular pet food flavors across eight countries
London, March 11, 2016 - GfK has been awarded the title of “Best Analyst” at the PCR 2016 awards that were held in London this month to celebrate the finest within the UK's PC and technology industry.