This month's map of the month shows the purchasing power for home improvement items in Spain's provinces (source: “GfK Purchasing Power for Retail Product Lines Spain 2014” study).
This month's map of the month shows the 2014 purchasing power in the European countries.
GfK retail expert Manuel Jahn explores in a white paper whether retail centers constitute a sustainable investment with genuine substance or an overhyped asset that poses grave consequences down the road.
Purchasing power in Europe climbed by around two percent this year. The amount of disposable income available to Europe's inhabitants depends largely on their country of residence.
GfK has released its Europe Map Edition 2014/2015, which reflects thousands of changes that have occurred in Europe since last year.
GfK has developed an English version of its geomarketing solution RegioGraph 2014, with deliveries to begin at the end of October.
GfK has released an updated and expanded edition of its digital maps for Thailand.
Germans devote the largest share of their retail purchasing power to food items, home improvement and clothing.
GfK has released a map of GfK Purchasing Power for photographic equipment to mark the Photokina trade fair in Cologne, Germany from September 16-21.
An Intelligent Insurer-hosted webinar on September 3 from 3-4pm BST (London) showcases the many applications of GfK geodata in the insurance and reinsurance industries.
GfK has expanded and updated its digital maps for China. This includes an unprecedented six-digit postcode map for China's ten largest cities.