Automotive
Ad hoc research
We provide information services on operational and strategic marketing decisions worldwide. These services include tests and studies on product and pricing policy, on brand positioning and brand management, on traditional and modern forms of communication with consumers and users, on optimizing distribution as well as on customer loyalty issues. GfK Automotive is the pre-eminent provider of product, brand and consumer research and consulting to the global automotive industry. With over 20 years in business we offer automotive expertise, long-term tracking of automotive brand health and comprehensive suite of products and services.
Europe:
Tel. +49 911 395-2124
marktforschung@gfk.com
America:
Tel. +1 212 240-5300
Retail panel
We provide our clients from trade and industry with regular information services based on continuous surveys and analyses of sales of technical consumer goods in the retail sector worldwide.
International:
Tel. +49 911 395-2372