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Analysis of market opportunities

GfK*NAVIGATOR®

GfK*NAVIGATOR® analyzes international markets in order to identify strategic market opportunities and niches.  more >>

GfK Roper Reports® Worldwide

GfK Roper Reports® Worldwide provides in-depth insight beyond demographics to the lifestyles, values, attitudes and buying behavior of consumers in more than 30 developed and developing countries around the world.  more >>

GfK BEHAVIORSCAN®

GfK BEHAVIORSCAN® provides the answer to critical questions: How successful will the new product be? Who will buy it? How is the TV advertising working? What type of advertising pressure or campaign is best?  more >>

GfK Volumteric TESI®

GfK Volumteric TESI®, test market simulation model of GfK, provides answers to key questions relating to new product launches, relaunches, line extensions and changes in the marketing mix.  more >>