In Custom Research we supply information and advisory services for operating and strategic marketing decisions to clients worldwide in over 30 countries and to a further 60 countries through cooperative partnerships.
We offer a broad spectrum of tests and studies, in particular, for product and pricing policy, brand management, communication, distribution and customer loyalty. This allows us to continuously monitor the products and services marketed by our clients from original concept to the more mature stages of the product or service lifecycle. Our client base consists of the branded goods industry, retail, the media and private and public sector service companies.
Find out more and click on the websites of
GfK Custom Research North America
GfK Marktforschung Germany