GfK Healthcare
With best-in-class custom and syndicated resources to meet your brand's needs at every phase in its life cycle - and flexible client service models enabling you to collaborate in any capacity - GfK Healthcare is the world's leading provider of fully integrated health care marketing research, delivering greater value, seamless service and unmatched innovation.
Flexible resources, responsive to your evolving challenges: Marketing research built for you
Robust Research Resources: Tailored to Your Needs
Review our fully integrated toolkit, which provides ready access to the research building blocks you need and the power to carry programs through with consistent quality and expert knowledge. more>>
Published Articles: Unique Insights and Knowledge
Explore published articles on a range of health care marketing research and marketing topics, authored by GfK Healthcare research professionals and featured in industry leading magazines. more>>
Press Releases: What's New at GfK Healthcare
Access the latest news from GfK Healthcare on recently launched innovative marketing research products, upcoming syndicated research studies, new staff additions and other highlights. more>>
Industry Presentations: Sharing Best Practices
Connect with GfK Healthcare at upcoming industry programs where we are speaking and access copies of presentations made by our researchers at past events, including PMRG, PBIRG and EphMRA. more>>
Virtual Client Events: Tap Our Extensive Knowledge
Log onto GfK Healthcare's Webcast series or participate in one of our private virtual client events where GfK's experts share in-depth insights on a variety of health care marketing research topics. more>>
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Pipeline: News & Views on Health Care Marketing Research
Subscribe and receive our monthly e-newsletter featuring Vanderveer's Views, original articles on research methods, syndicated study highlights, The Orange Pages and much more!
The Orange Pages: Information, Education & Issues Exploration
Subscribe and receive our complimentary hardcopy-based resource featuring a monthly article on topics-of-the-moment, authored by industry veteran and GfK Healthcare CEO Richard Vanderveer